Achieving profitable topline growth relies on us remaining highly relevant to our customers and solving the challenges they face. Doing this needs a reset in what we do and how we do it. Find out more about our journey from good to great Customer Leadership.

Thanks for your curiosity to join us on the #BeMore learning platform. It has been designed to make the connections between your development, the changing needs of our customers and the commercial ambition of McCain. Take a look at what’s behind #BeMore and the support you can access.

You will have heard about the McCain Way of Winning or the shortened version, MWOW. It’s our approach as one commercial team to reset our energy and focus on the common goal of delivering sustainable share growth which is key to our 2025 strategy. The journey has started so take a look at the need for MWOW, how it works and what you need to know.

Successful organizations have teams who actively demonstrate a growth mindset. They embrace change and challenge for continuous improvement. Have a look at what it means to have a Growth Mindset and how you can develop yours.

The McCain Selling System is our foundation for completing the sales call and selling basics brilliantly. The 12 steps set you up for success in getting to “yes” by making McCain solutions easy to buy for the customer. Check out some new materials and a health check on your selling skills.

Customers share a common business model but adopt different strategies to maximize their profitability. We need to be part of the commercial solution, having smarter business conversations to help them achieve THEIR goals. Find out how.

As part of MWOW with Customers we are strengthening how we approach Customer Growth Planning and Engagement with our larger customers over a 3 Year horizon and our smaller customers over 1 Year. Discover more about how to develop this core capability and do this effectively with your customer(s).